The Carbon County Chamber of Commerce honored Tony Basso RV & ATV for the business’ new rental service, EZ Rent-A-Toy, on Friday.
According to general manager James Prettyman, this new service will appeal not only to locals, but to a wide audience outside of the area.
“We want to bring people to Castle Country and let them explore our area in an affordable way,” Prettyman said. “By us providing forms of reasonably priced recreation, it allows people who are not from here to visit and spend their money in our motels, our gas stations, our restaurants. This is just another way to capture an audience we haven’t really taken advantage of up to this point and add to our local economy.”
Not everyone can afford to buy a new ATV or side-by-side. Not only is there the initial cost of purchasing a new toy, there are additional expenses for licensing, insuring, storing and maintaining such machines. Renting can be an affordable option that lets the consumer still enjoy the mountains and desert of Castle Country without all the cost.
“This gives us a chance to expose people from all over the state and even the country to Castle Country,” said Tony Basso Automotive Division C.O.O. Bill Snape. “Once the word gets out, hopefully it can help drive more tourism to this area.”
As of right now, Basso’s will have several ATV’s, jet skis and side-by-sides all available for pick up in Price. According to Snape, there is no limit on how many machines can be rented at once as long as they have the inventory needed.
Arrangements can be made online, over the phone or in person. Each rental also includes a cooler, helmets, goggles, ice and bottled water. Snape said they make it easy to just grab the machine and go.
Find more information, including rates and availability, at www.ezrentatoy.com. Interested parties can also call Tony Basso RV & ATV at (435) 637-4224 or (435) 637-TOYS or visit their showroom located at 1152 South Carbon Ave. in Price.